BRAND ESSENTIALS
Know what’s ending.
Plan what’s next.
A setting sun and a clear horizon give Sunsetwise a recognizable silhouette. Ink brings structure. Electric Lilac adds a deliberate point of emphasis.
Primary · Ink on a light surfaceReverse · white on InkInk
#202333Pale Lilac
#F3F0FAElectric Lilac
#9E8CFFKeep the identity clear.
Use the complete logo in one color, with open space around it. Preserve the spacing in the symbol and the proportions of the wordmark. Use Electric Lilac for accents and Ink for text on light surfaces.
Use the compact mark for browser tabs. In the product, give status colors a specific meaning and always pair them with a written label.
